Rochester New York Heralds the Joint Origins of National Asian American & Pacific Islander Heritage Month

Hon. Ruby Moy, First Asian American Pacific Islander professional working in the White House, as former Chief of Staff to Congressman Frank Horton from Rochester NY, Hon. Norman Mineta, former U.S. Secretary of Transportation and founder of the Congressional Asian Pacific American Caucus CAPAC and Mary Ho, China Millennium Council President at the Capitol in Washington, D.C. recount their historical efforts to proudly establish legislation and Presidential proclamation designating the month of May as Asian American Pacific Islander Heritage Month.

May 26, 2015 Washington DC – Thirty eight years ago, Representatives Frank Horton from Rochester NY (R-NY) and Norman Mineta (D-CA) introduced House Resolution 540 (Pacific/Asian Heritage Week) in Congress to proclaim the first ten days of May as Pacific/Asian Heritage Week now known as Asian American Pacific Islander Heritage Month. May was denoted to commemorate the first Japanese immigrant to the U.S., and also to mark the anniversary of the completion of the trans-continental railroad, the majority of the tracks laid by Chinese workers. Subsequently President Jimmy Carter signed the Joint Resolution on October 5, 1978. In 1992, President Bush signed legislation into law designating the month of May as we know now as Asian American Pacific Islander Heritage Month. Law HR-5572 originally introduced by Horton and Mineta, was unanimously approved by both the House of Representatives and Senate during the 102nd Congress.

During the first ever White House Summit on AAPIs, U.S. Surgeon Vice Admiral Vivek Murthy M.D. was installed as the new co-chair of WHIAAPI. President Obama proclaims, “The rich heritage of Asian Americans, Native Hawaiians and Pacific Islanders spans the world and the depths of America’s history. Generation after generation, Asian Americans & Pacific Islanders have forged a proud legacy that reflects the spirit of our Nation. During AAPI Heritage Month, we honor the perseverance of those who courageously reached for their hopes and dreams in a new land, and we celebrate the important impact the AAPI community has made to our Nation’s progress…As we commemorate Asian American Pacific Islander Heritage Month, we pay tribute to all those in the AAPI community who have striven for a brighter future for the next generation. Together, let us recommit to embracing the diversity that enriches our Nation and to ensuring all our people have an equal chance to succeed in the country we love.”

The Multicultural Edge of the Rising Super Consumer

Ken Sato, Business and Social Entrepreneur Owns and Operates Small World Foods and Mary Ho, China Millennium Council President at the iconic Wegmans Food Markets Headquarters located in Upstate Rochester New York, participate in the New York State Finger Lakes Regional Economic Development Council

Multicultural consumers are transforming mainstream U.S. marketplace business economy. Propelled by twin engines of population growth and expanding buying power, they are at the leading edge of converging demographic and social trends, redefining the increasingly diverse consumer marketplace. By understanding the cultural landscape that drives multicultural consumer behavior today, marketers and advertisers can anticipate future business market trends and forge long-term relationships with the most robust and fastest growing segment of the U.S. consumer economy.

THE NEW MAINSTREAM

  • African-Americans, Asian American Pacific Islanders, Latino Americans et al comprise 38% of the U.S. population with U.S. Census projections forecasting multicultural populations will become the numeric majority by 2044
  • 92% of the total growth in the U.S. population from 2000-2014 came from multicultural consumers
  • U.S. multicultural buying power is currently $3.4 trillion

MULTICULTURAL BUYING AND SUPER CONSUMERS

  • Super consumers represent top 10% of a category’s household consumers and drive minimally 30% of sales, 40% of growth and 50% of profits
  • Super geos are geographic regions and metropolitan areas with very high concentrations of Super Consumers of categories

CULTURALLY DRIVEN BEHAVIORS

  • 82% of multicultural heavy consumers actively use a smartphone vs 70% of non-multicultural counterparts
  • Multicultural heavy consumers are 32% more likely to be the stop segment of mobile users averaging 73 website visits per month and more likely to use an average of 46 apps per month

Adapted from Nielsen, An Uncommon Sense of the Consumer™ www.nielsen.com

 

 

U.S. Dept. of Labor Deputy Secretary Christopher Lu Keynote Speaker at National ACE Conference & Awards Ceremony

China Millennium Council President Mary Ho, U.S. Dept of Labor Deputy Secretary Christopher Lu and Asian Chamber of Commerce Houston President Linda Toyota at the 2015 National ACE Conference & Awards Ceremony at the Ronald Reagan Building and International Trade Center in Washington D.C. emphasized the Value of Collaborations of Unite Learn & Prosper.

U.S. Department of Labor Deputy Secretary Christopher Lu stated emphatically the Value of Collaborations during his keynote opening remarks at the Asian Pacific Islander American Chamber of Commerce & Entrepreneurship 2015 National ACE Conference & Awards Ceremony held at the Ronald Reagan Building and International Trade Center in Washington, D.C. Honorable Christopher Lu serves as the Chief Operating Officer of a 17,000 employee organization that strives to create greater opportunities for all Americans. Earlier Lu served as the White House Cabinet Secretary and Assistant to the President. As one of the highest ranking Asian Americans in the Obama Administration, Lu was also the Co-Chair of the White House Initiative on Asian Americans and Pacific Islanders.

National ACE brings together the leadership and insights of business owners, entrepreneurs, corporate leaders and government officials from across the country. Unite Learn & Prosper theme showcased the issue of invisibility among the AAPI community in all industry sectors including higher education, business and workforce labor areas. Establishing a pipeline with fair access to opportunities critical to ensure inclusion and success of AAPI community. Latest findings on the Asian American Pacific Islanders AAPI business and consumer communities were shared by Nielsen, CNBC and ACE leadership team. Highlights included remarks by Honorable Maria Contreras-Sweet, Administrator of the U.S. Small Business Administration; Ken Niumatalolo, Head Football Coach at the U.S. Naval Academy; and Dominic Chu, Markets Reporter for CNBC and Cornell University School of Hotel Administration graduate.

Sach Takayasu, CEO & President of National ACE, Mary Ho, China Millennium Council President, Ken Niumatalolo, Head Football Coach U.S. Naval Academy, Linda Toyota, President Asian Chamber of Commerce Houston and Betty Lo, Vice President of Community Alliances & Consumer Engagement at Nielsen.

Pulitzer Prize Award Winning Journalist José Antonio Vargas states, “Our Equalities are Tied to Each Other” #EmergingUS #DefineAmerican

China Millennium Council President Mary Ho, Pulitzer Prize Award Winning Journalist José Antonio Vargas and ROC the film Entrepreneur Tom Crane at the University of Rochester Diversity Conference Discuss Social Equity, Inclusion and Diversity for a Modern America #EmergingUS #DefineAmerican

Kenda Gee International Award Winning Documentary of LOST YEARS: A PEOPLE’S STRUGGLE FOR JUSTICE Discourses on Social Equity

 

China Millennium Council President Mary Ho and International Award Winning Documentary Lost Years Fillmmaker Kenda Gee Discuss the Vast and Diverse Diaspora of Chinese Extending to U.S., Canada, Australia, New Zealand including Europe and the African continent.

LOST YEARS: A PEOPLE’S STRUGGLE FOR JUSTICE is an international award winning epic documentary tracing back over 150 years of the Chinese diaspora covering four generations of racism as revealed through the journey and family story of Chinese Canadian filmmaker Kenda Gee. Traveling with his father Took Gee, they return to China and retrace the path of his grandfather, who sailed to Canada in the summer of 1921, and even earlier over a century ago, his great grandfather. A journey of hope for a myriad of Chinese who quickly encountered discriminatory laws including the head tax levied on new Chinese immigrants to Canada which ultimately deprived them of their rights as citizens. The story begins with the fall of the Qing Dynasty in 20th century China circa 1911 towards the end of World War II, recounting painful decades of anti-Chinese racial prejudice in North America. Extending from Vancouver Island and Angel Island, Gee’s journey takes him across Canada and America, retracing the footsteps and experiences of the Chinese immigrants and their modern day descendants. A moving account of their personal stories capture the enormous hardships and obstacles they overcame in order to obtain citizenship in their own new countries of birth and acceptance in a modern diverse global society. www.lostyears.ca

BHG Beijing Hualian Group Investment Holding Co., LTD. Chairman Ji Xiao An Visits Wegmans Food Market USA Headquarters

Beijing Hualian Group BHG Chairman Ji Xiao An and China Millennium Council President Mary Ho Discuss the Importance of Global Innovation in the Ever-Evolving Consumer Retail Marketplace and Business Enterprise Development at the Wegmans Food Market Flagship Store in Pittsford, New York, USA

Wegmans Food Market flagship store in Pittsford New York recently launched a series of healthy home-style Chinese foods in collaboration with China’s leading hypermarket retail enterprise, the Beijing Hualian Group Investment Holding Co., LTD. BHG Chairman Ji Xiao An and his innovation team led by Frank Ji oversaw the development and training of Chinese culinary dishes for the chefs at Wegmans. Ready to eat foods emphasize authentic, nutritious and tasty dishes including Shiitake Mushroom Congée, Sichuan Style Dandan Noodles and Chinese Barbequed Pork. Catering to the ever-growing international palate of Wegman’s customers, their newly renovated Asian foods pantry now stock a wide variety of fresh Chinese youchoy and bokchoy greens, Daikon icicle radishes and select varieties of bulk long-grain and short grain rice.

BHG Beijing Hualian Group Investment Holding Co.,Ltd. is a leading multinational global enterprise as one of the 15 largest retail enterprises supported by the China Ministry of Commerce including primary membership in the International Association of Department Stores (IADS), and two publicly listed companies and several holding companies. BHG Group’s business is focused on hypermarkets, supermarkets, department stores and commercial properties. BHG is established in more than 80 hypermarkets in 35 key cities and 23 provinces across China and the Pacific Rim countries. The Beijing Hualian Group values customers first and foremost. Their core business principles include integrity in all relationships — with employees, customers, suppliers and cooperating partners. “We seek to maintain and grow our company’s high recognition and reputation, and made “Beijing Hualian” a prestigious brand in the country” and now earmarked as a prestige global brand.

China is now the fastest growing global economy, ranked second only to the U.S. as the world’s largest economy. The new visa accord established between U.S and China will enhance trade, investment, and business ties by facilitating travel and ease access to both economies.  Extended validity visas for students and exchange visitors will foster the bonds between U.S. and China and facilitate travel for outstanding students from around the world who attend U.S. institutions of higher education.  As a result of this arrangement, the U.S. hopes to welcome a growing share of eligible Chinese travelers, inject billions in the U.S. economy and create demand to support hundreds of thousands of additional U.S. jobs. Global growth of outbound travel from China represents an unprecedented opportunity to foster job creation across the country. China is the fastest growing outbound tourism market in the world, and Chinese visitors have accounted for 20 percent of the growth in overseas travel to the U.S. As incomes in China continue to rise, the number of Chinese citizens able to afford international travel and tourism is projected to more than double over the next few years, reaching the hundreds of millions.  Close to 7.3 million Chinese are projected to travel to the U.S. by 2021, contributing nearly $85 billion a year to the economy and supporting 440,000 jobs.

 

U.S. and China Establish Reciprocal Visa Validity Agreements to Strengthen Economic, Educational and Cultural Collaborations

China's leading retail business conglomerate the BHG Beijing Hualian Hypermarket Delegation Visits Wegman's Iconic American Flagship Pittsford Store and are welcomed by Mary Ho, President of the China Millennium Council, H. Oliver Hamlin IV, Greater Rochester Asian American Pacific Islander Leadership Delegate and Larry Damore, Senior Vice President of Wegmans Food Markets headquartered in Upstate Rochester, New York.

U.S. President Obama traveled to China and met with China President Xi Jinping to effect a reciprocal visa validity arrangement to broaden and fortify economic and people-to-people ties. Both countries mutually agreed to increase the validity of short-term tourist and business visas issued to each other’s citizens from one to ten years – the longest validity possible under U.S. law – and increase the validity of student and exchange visas from one to five years.  The U.S began issuing visas in accordance with the new reciprocal agreement on November 12, 2014. The visa accord will enhance trade, investment, and business ties by facilitating travel and ease access to both economies.  Extended validity visas for students and exchange visitors will foster the bonds between U.S. and China and facilitate travel for outstanding students from around the world who attend U.S. institutions of higher education.  As a result of this arrangement, the U.S. hopes to welcome a growing share of eligible Chinese travelers, inject billions in the U.S. economy and create demand to support hundreds of thousands of additional U.S. jobs.

Welcoming a Growing Share of Chinese Travelers

  • China is the fastest-growing outbound tourism market in the world, and in 2013, 1.8 million Chinese travelers visited the U.S., contributing $21.1 billion to the U.S. economy and supporting more than 109,000 American jobs
  • Chinese travelers consistently rank the United States as their most-desired travel destination, yet less than 2 percent of total Chinese travelers come to the U.S.
  • Chinese travelers cite ease of visa policies as the second most important factor in deciding where to travel, behind only cost
  • A competitive visa policy will help U.S. meet projections that suggest as many as 7.3 million Chinese travelers will come to the U.S. by 2021, contributing nearly $85 billion a year to the economy and supporting up to 440,000 U.S. jobs

Strengthening Bonds Between Chinese and American Students

  • 28 percent of all foreign students and exchange visitors in the U.S. originate from China
  • Chinese students in the U.S. spent $8 billion in 2013, an increase of nearly 24 percent over the previous year
  • Visa accord will allow American and Chinese students to more easily travel back and forth, making foreign study a more attractive option, increasing opportunities for people-to-people ties, and boosting mutual understanding

Extending Visa Validity to Increase the Number of Chinese Travelers Coming to the U.S. and Support American Jobs. In order to support America’s most important and largest services export – tourism.  Chinese travelers persistently rank the U.S. as their top desired travel destination, but only slightly more than 1.8 percent of total outbound travelers go to the U.S.  Chinese travelers cite ease of visa policies as the second most important factor in deciding where to travel, behind only cost.  A competitive visa policy is needed to secure the U.S. as the chosen destination for millions of Chinese travelers

Global growth of outbound travel from China represents an unprecedented opportunity to foster job creation across the country.  China is the fastest growing outbound tourism market in the world, and Chinese visitors have accounted for 20 percent of the growth in overseas travel to the U.S. since 2008.  In 2013, 1.8 million Chinese travelers visited the U.S., contributing $21.1 billion to the American economy and supporting more than 109,000 U.S. jobs.  As incomes in China continue to rise, the number of Chinese citizens able to afford international travel and tourism is projected to more than double over the next few years, reaching the hundreds of millions.  Close to 7.3 million Chinese are projected to travel to the U.S. by 2021, contributing nearly $85 billion a year to the economy and supporting 440,000 jobs.

Increasing business travel will support the U.S. President’s goal of increasing exports. Increasing visa validity for U.S. citizens traveling to China makes it easier to respond to market and commercial opportunities in China, helping to boost U.S. exports, foster increased trade ties, and improve commercial linkages between U.S. and Chinese firms.  In the near term, extending visa validity for Chinese business travelers will also help meet the President’s Select USA goal of boosting inward investment into the United States as the U.S. travel and tourism industry commits to making upfront investments in new hotels and other infrastructure in anticipation of a rise in Chinese inbound travel.

Dr. Deana Porterfield Innovates Modern Leadership as the 11th President of Roberts Wesleyan College

Roberts Wesleyan College 11th President Dr. Deana Porterfield and Mary Ho, China Millennium Council President Discuss the Role of Multicultural Education in Higher Learning Institutions by Developing Global Cultural Competencies and Bringing Together Minds, Hearts and Hands to Serve and Transform Our Modern Society.

Pulitzer Prize-Winning Journalist José Antonio Vargas and Actor Maulik Pancholy Welcome AAJA Media Institute Fellows

AAJA Media Institute W.K. Kellogg Foundation Fellow Mary Ho and White House Initiative Asian American Pacific Islander AAPI Commissioner and Actor Maulik Pancholy Reminisce Their Camaraderie at the 25th Annual Scholarship & Awards Gala at the National Convention in Washington, D.C.

2014 AAJA Media Institute Fellows, President of Asian Chamber of Commerce Linda Toyota, Pulitzer Prize-Winning Journalist José Antonio Vargas, China Millennium Council President Mary Ho and YALSA Director-at-Large Candice Mack at the 25th AAJA Annual Scholarship & Awards Gala

Asian American Journalists Association proudly celebrated their 25th Annual Scholarship and Gala with keynote speakers Pulitzer Prize award winning journalist José Antonio Vargas and Presidential Advisory Council Commissioner and actor Maulik Pancholy.

José Antonio Vargas spoke of his dilemma of his recent detainment at the Texas border as an undocumented immigrant and coming out of the closet as a gay man to his grandmother. He is a highly acclaimed and controversial journalist and documentary film writer, producing visual and editorial commentary impacting AIDS and immigration policies in the U.S. Vargas’ national and international appearances include Nightline, The O’Reilly Factor and The Colbert Report.

Maulik Pancholy’s accolades include the popular roles he portrayed as Jonathan in the award winning comedy tv show 30 Rock and Showtime’s award winning Weeds as Sanjay. His recent appointment as Commissioner on the President’s Advisory Council of the White House Initiative on Asian American Pacific Islanders brings to focus the social disparities and stereotypes AAPI still encounter and address the issue of bullying in new social media.

AAJA also launched their inaugural Media Institute Fellows Program led by renowned media experts Pamela Wu, Emmy nominated former news anchor & television host; and Ellen Lee, freelance journalist and former staff writer at the San Francisco Chronicle. Distinguished speakers included Jan Yanehiro, Emmy award winning national broadcast journalist and author; Sharon Pian Chan, associate opinions and digital editor of the Seattle Times; Cefann Kim, general assignment, live newscast reporter, broadcast journalism NYC; and Chris Nguyen, anchor and breaking news reporter, Sacramento CA. The Media Institute Fellows Program was sponsored by Gannett, General Motors, and funded by the W.K. Kellogg Foundation.

National Asian Pacific Islander American Chamber of Commerce & Entrepreneurship ACE Leadership Delegation Convene with Congressional Leaders at The White House

Krystal Ka'ai, Executive Director of the Congressional Asian Pacific American Caucus (CAPAC), U.S. Congresswoman Judy Chu, Representative (D-CA 27th District) and Mary Ho, China Millennium Council President Discuss Business, Healthcare and Immigration Concerns Impacting the Asian American Pacific Islander Communities nation-wide.

The National Asian Pacific Islander American Chamber of Commerce & Entrepreneurship ACE Leadership Delegates assembled for their inaugural roundtable meeting at the White House in Washington, D.C., undaunted by the recent federal government furlough, and successfully engaged dialogues with U.S. congressional leaders and White House officials. ACE serves as the national voice representing the multitude interests of the Asian American Pacific Islander business community, champion advocate and resource for the regional and local chambers of commerce, business associations and professional organizations in the U.S.

Mary Ho, China Millennium Council President and Bill Imada, Chairman of the National Asian Pacific Islander American Chamber of Commerce & Entrepreneurship ACE and Chief Collaboration Officer of IW Group Inc., Convene with U.S. Congressional Leaders in Washington, D.C.